Creating A Brand
With Global Appeal
Designing For Flexibility
Carr Group supply barrier textiles and machines into a range of industries: healthcare, stationery, protective garments, hot air welding equipment, grommets and setting machines, curtain eyelets and large format print media.
Carr Group came to Hart Design to update their image, logo and branding, brochures, their building signage, social pages and website. The end result is seamless and the new look is getting rave reviews on four continents.
Developing A Better Experience
When developing the website we had to pay particular attention to the types of images we used throughout the site. A great deal of time was spent sourcing these but the end result was worth the time. The site is a tool that explains and shows off their many diverse products without looking busy and congested.
Standing Out In The Crowd
Carr Group needed a logo that could grow with them and set them apart from other products. The brand itself needed a through-line: a conceptual and visual thread that connected each of their service offerings. Our challenge was to create something timeless enough for a company that aspired to shine as an international brand on four continents of the world.